Dawn Butler, Labour MP for Brent Central, has this week written to Lord Hall of Birkenhead (Director General of the BBC) calling for the establishment of a BAME audience panel.
In her letter to Lord Hall, Dawn Butler MP expressed the need to look at ways to ensure all audiences are served by BBC output and that the BBC accurately portrays life in contemporary Britain. The Audience Councils Annual review 2014-15 explains that BAME audiences are watching and listening to less BBC programming.
Dawn Butler MP wrote to Lord Hall:
“I believe that the audience council, and regional panels, have a significant role to play in ensuring the views of audiences from across England are heard and reflected in programming… if we truly wish to reflect that diversity I believe it is essential we do more to engage with BAME audiences as the first step in assessing what can be done to attract these audiences back to the BBC. I believe the establishment of a BAME panel, and for the Chair of that panel to be represented on the audience council, would be a significant step forward in ensuring minority voices are heard at the BBC.”
Dawn Butler MP has invited Lord Hall to meet with her to take this matter forward.